Game On! United Adds 120+ Flights for College Football Fans to See Their Team on the Road this Fall

United is giving college football fans more chances to see their favourite team on the road…

K-Swiss and McLaren F1 Formula Team to Debut an Exclusive Partnership That Will Introduce a Premium Collection to the World

Los Angeles-based heritage footwear brands K-SWISS and McLAREN RACING, a leader in Formula 1 racing, are…

Exciting New Football Documentary Exploring the Iconic Welsh, Liverpool and Swansea Legend TOSH

EatSleep Media has shared the new trailer for their first in-house documentary film, TOSH, produced in…

Anthony Joshua Partners With Global Sports Entertainment Company DAZN

DAZN Group, the global sports entertainment company, today confirms a ground-breaking deal with Anthony Joshua that propels it to…

Stephen Curry Drops Surprise 2974 Merch During NBA Finals

Three-time NBA champion and two-time MVP Stephen Curry and his purpose-driven company, SC30 Inc., unveiled surprise…

Adidas Commitment to Help End Plastic Waste is in Full Bloom With SS22 Tennis Collection

adidas launches its SS22 Tennis Collection, a high-performance tennis apparel line featuring graphics inspired by Paris’…

Official Film of the Olympic Games Tokyo 2020 Premieres at the Festival de Cannes

The Official Film of the Olympic Games Tokyo 2020 Side A, by award-winning director Naomi Kawase, was screened…

CrossFit Star Jayson Hopper Partners with Compex®

Compex, a global leader in muscle stimulator technology and producer of innovative products that enable athletes…

Vital Proteins Engages Top Influencers in Global Brand Campaign

Today, America’s #1 collagen brand*, Vital Proteins®, reveals the faces behind their newest global brand campaign, Every…

Earth Day 2022: IOC Presents Carbon Action Awards to 20 Sports Organisations

To mark Earth Day (22 April), some 20 major sporting organisations were presented with the IOC…