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Cum Again? Brits Stuck in Libido Limbo…

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With One Quarter Saying They Can’t Remember The Last Time They’ve Had Sex!

Image Source: Dainis Graveris

A new study reveals that as Britain enters another nationwide lockdown, over a third of people have admitted their libido has plummeted in 2020 and almost as many (33%) confess to having had less sex in 2020 compared to 2019.

New research has shown that people’s sex lives have dried up, with over a third (37%) of people admitting their libido has plummeted in 2020 and almost as many (33%) confessing to having had less sex in 2020 compared to 2019. That’s according to a UK study published today by sexual health experts at MysteryVibe as  Britain enters another nationwide lockdown. In the battle of the sexes, it’s women’s sex drive that has been hit the hardest in 2020, with 40% of them saying they’re having less sex, compared to one third (33%) of men. 

Why? The impact of lockdown due to the global pandemic and negative news or doom-scrolling has been revealed as the nation’s biggest turnoffs (23%) of 2020, as MysteryVibe reveals the extent of the sexual recession facing the UK. 

When asked when the last time they had sex was: 

  • One quarter of Brits (25%) said they can’t remember, with one third (33%) of those saying that’s the case married or in a relationship.
  • One quarter (24%) said they’ve not had sex at all in 2020 while for those who have, they’re getting intimate on average 6 times per month.

For those who are having less sex in 2020 compared to 2019, the top reason provided by Brits was:

  • Their sex drive has decreased (37%)
  • They were more anxious in 2020 (25%) 
  • They feel less attractive than they did in 2019 (17%)

Dr. Soum Rakshit, from MysteryVibe, commented on the study: “It’s clear that the British public is suffering from a Sexual Recession. Whether it’s fears about performance, a lack of sex drive or external life pressures, the UK is in a sexual rut. As attitudes towards sex continue to evolve, we can’t just watch from the sidelines. We all have a responsibility to open up the national conversation about sex, pleasure and health and get people enjoying themselves again. MysteryVibe was built on a philosophy of creating a world where every adult has space, freedom, knowledge and power to elevate their pleasure, sexual health and wellbeing. And importantly that they feel empowered to talk about it. The need for that has never been more clear and it’s exactly why we’re kick-starting that conversation and leading the drive to end the sexual recession.”

When asked to rate their sex lives on a scale of 1-10 (1 being terrible and 10 being outstanding), almost one fifth (17%) chose the bottom of the scale, saying they thought they have an extremely unhealthy sex life. And the nationwide average isn’t much better at just 5, demonstrating the extent of the sexual recession in the UK. 

Clare Bedford, the Psychosexual and Relationship Therapist, commented on the research: “Unsurprisingly the global pandemic and subsequent lockdowns of 2020 have impacted the nation’s sex lives and people’s sexual habits. Psychological causes such as stress and anxiety have negatively impacted sexual desire, which is reflected in the findings of this research. It’s important for us to start having these difficult conversations so that we can normalise the challenges people are facing in an attempt to create a more positive and healthy sexual relationship with ourselves and others.”

On average, Brits in the UK rate themselves a 6 out of 10 when it comes to their overall sexual performance. Two-fifths of people (39%) ranked themselves in the lower half of the scale, saying they’re often worried about getting it wrong and not satisfying the needs of their sexual partners. So when asked what they’d be willing to give up in exchange for complete confidence over their sexual performance, Bits were willing to sacrifice other pleasures to be better at sex with nearly half saying they’d sacrifice either alcohol or chocolate for sexual performance. The top three items were ranked as giving up alcohol (22%), chocolate (22%) and watching sport (21%). But a surprising minority said they’d even be willing to give up bank holidays (10%), their annual bonus at work (7%) and taking a slight pay cut (7%).