Recently, the KARL LAGERFELD brand launched its 2022 Spring/Summer collection and image campaign. The new series uses Mr Carr’s love for new beginnings as the foundation, conveying a sense of style advancement, Vientiane renewal and cultural reset, and praises the vitality.

The 2022 Spring/Summer series continues the brand’s iconic fashion rock attitude and French cool and elegant aesthetic concept. Under the name of “LIFE 2.0”, it draws design inspiration from the basic natural elements – land, air, fire and water, with carefully selected prints, Fabrics and colour schemes create a sharp look, revealing novelty and confidence, and writing a new chapter in style.
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