MADworld announced today a partnership with iconic Japanese fashion brand A Bathing Ape, known as BAPE, to venture into the Metaverse. BAPE has been among the world’s most iconic streetwear brands since its founding in Harajuku, Tokyo, Japan in 1993. BAPE’s lineup of labels includes A Bathing Ape, AAPE, Baby Milo, BAPE Black, and Mr Bathing Ape, which are sold in stores across Asia, North America and Europe. Recently, BAPE launched (B)apetaverse, its first non-fungible token (NFT) project, consisting of 10,000 unique, high-quality 3D NFTs.
MADworld, a venture-backed by Animoca Brands, is dedicated to bringing the best of Global Culture to Web3. MADworld seeks to use Web3 technologies and its UMAD token ($UMAD) to promote its mission of delivering Connectedness, Culture and Community to the masses. In partnership with BAPE, MADworld will create a one-of-a-kind, cohesive approach to tie together streetwear, gaming, tokens, and Multi-Metaverse experiences for the global BAPE fanbase and beyond.